I’ve been wanting to tell you this for awhile – I don’t post on my Other Sociologist Facebook page as often as I used to because Facebook is a racqueteering platform. Research has shown that since 2014, pages have lost at least 60% of ‘organic reach’ (that is, individual followers seeing page posts without promotions paid by brand pages). Some market research has determined that for most pages, only 6% of followers see their content, while other analysis shows it’s closer to 2%. My discussion is not new; social media analysts have been attuned to these patterns for the past decade. While the issues I discuss apply to many different companies and brand pages, I’m focusing on the impact that the Facebook model has on not-for-profit pages, specifically those like mine, which aim to educate the public for free.Continue reading How Facebook Squashes Not-For-Profit Pages
I was interviewed by TRT World on the crimes being broadcast on Facebook. I discussed the sociology of public violence over time and why technology companies need to be more proactive in revising their algorithms and reporting practices. The local studio was in Rozelle, just outside the city of Sydney. Here you see the green screen and the room where I was filmed. Continue reading Interview: Crimes on Facebook
Inspiration porn is an image of a person with a disability, often a kid, doing something completely ordinary – like playing, or talking, or running, or drawing a picture, or hitting a tennis ball – carrying a caption like “your excuse is invalid” or “before you quit, try”…
Let me be clear about the intent of this inspiration porn; it’s there so that non-disabled people can put their worries into perspective. So they can go, “Oh well if that kid who doesn’t have any legs can smile while he’s having an awesome time, I should never, EVER feel bad about my life”. It’s there so that non-disabled people can look at us and think “well, it could be worse… I could be that person”. Continue reading Stella Young on Ableism
One of the things that fascinates me is the way a lot of young people seem to use Tumblr, which is basically as a positive, aspirational alternative to the social networking institution they’re accustomed to: Facebook. Rather than forcing them to represent themselves as they are, which I think is Facebook’s major goal, Tumblr allows them to represent the romantic self (or selves) they wish to be. I think this is a big part of the intense emotional attachment a lot of people seem to have to Tumblr.
Facebook is currently #1 in terms of time spent online, but Tumblr recently became #2. I think this is because they both appeal to intense human desires, but I would argue that off the two Tumblr appeals to the more positive.
Buzz is awesome.
In early January, comic author Dave Dorman spoke out against Fiona Staples’ illustration for the new Saga cover. Dorman says this drawing represented an inappropriate promotional poster for children. The illustration (left) depicts a (supernatural being) father standing beside a (supernatural being) mother who is nursing their child. As Skeptical Mothering points out, breasts are only acceptable in comic books when they are ridiculously sexualised, as per the image used to illustrate this point below.
In early February, The Sydney Morning Herald and other Australian newspapers started reporting that Facebook had been removing photos that new mothers were posting of themselves breastfeeding. The Huffington Post also reported on Facebook’s uneven censorship practice yesterday. As many mothers have pointed out, Facebook does not remove other photographs of scantily dressed women. Facebook’s algorithms clearly need some fine tuning.
These two examples highlight the disparate social standards when it comes to women’s bodies. The public hint of women’s breasts is only okay when it fits within the acceptable standard of “sexiness”, not for other “non-sexy” purposes, such as breastfeeding.
By Zuleyka Zevallos
One year ago, Twitter celebrated that it would uphold free speech as a ‘human right‘ for countries that had censorship laws. On the 26th of January, Twitter announced a back-flip on its previous public pronouncement that it was the bastion of free speech:
As we continue to grow internationally, we will enter countries that have different ideas about the contours of freedom of expression. Some differ so much from our ideas that we will not be able to exist there. Others are similar but, for historical or cultural reasons, restrict certain types of content, such as France or Germany, which ban pro-Nazi content.
Twitter’s blog includes a link to Chilling Effects, a site that alerts users about what content has been flagged for censorship. The complaints currently listed are about media content. What will happen when the complaints are about freedom of expression for various political activist groups?
Last week, the Facebook Data Team released its social network analysis research, Anatomy of Facebook (on Facebook of course!). They have annotated their algorithms in two academic papers The Anatomy of the Facebook Social Graph and Four Degrees of Separation. Facebook claims their data show that connectivity between people around the world has dramatically increased – so much so that we are only four links away from someone in the most remote part of the world, whether that is a tundra or rainforest. A sociological look at the data dispels this notion. Despite its impressive sample, which includes 721 million active Facebook users and their “69 billion friendships”, Facebook’s findings replicate widely-held sociological knowledge about the way people form social ties. Nonetheless, Facebook’s data has great potential to address important social questions, if we can just set aside those pesky social science concerns about research ethics, informed consent and privacy…
Facebook’s study has an extraordinary sample of ‘active users’ representing one tenth of the world’s population The term active user is defined by Johan Ugander and colleagues in one of the aforementioned academic papers. This refers to someone with at least one friend who had logged on once in the past 28 days from the study’s commencement in May 2011. This is less frequent than the Facebook’s company definition of an active user, but the divergent definitions are not explained. For the record, Facebook currently reports it has 800 million active users and 50 percent of them log in at least once a day. Lars Backstrom, computer scientist and one of the Facebook Data Team’s lead researchers in this study, reports on the aims and key findings. The Team found that only around 10 percent of active users have less than 10 friends, while half have a median of 100 friends (the average is 190 friends). See below for more detail.
It goes without saying (but I’ll say it anyway) that this past week has been filled with spectacular changes in the world of social media. The changes seem to be crashing the private/public divide more so than ever before, with Google+, Facebook and, to a lesser-extent, Twitter, emulating one another as they wrestle for a bigger slice of the social media pie. But where does the battle of the social media giants this leave the rest of us users?