The Sociology of Unfollowing on Twitter

A new sociological study finds that unfollowing people on Twitter has little to do with frequency of interpersonal contact between two parties. Rather it has more to do with people who break specific social norms of Twitterverse etiquette. This got me thinking about the unique aspects of Twitter connections, as well as the ways in which unfollowing on Twitter might be similar to the way other social networks operate offline.

Comic of Indiana Jones running from rolling rock (from Temple of Doom). He holds a statue and says "Unfollow! Unfollow!" Text at the bottom reads: "Indy had been spending too much time on Twitter"
Agent X Comics (2009)
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